How the Virus Transformed the Way Americans Spend Their…

The data is not surprising. This time brings opportunity for innovation and new product/service adoption. “Life changes” are one of the best times to insert your product/service as new habits form. This is not the typical life change but certainly has people considering/trying new things. Heck, I even watched a whole eSports LoL tournament recently.

As restaurants closed and people began staying home last month, grocery stores experienced a surge in demand. In a 7-day period that ended on March 18, grocery sales were up 79 percent from the previous year. There were runs on many household staples, including pasta, flour, toilet paper and soap. Processed foods and canned goods were back in vogue.

https://www.nytimes.com/interactive/2020/04/11/business/economy/coronavirus-us-economy-spending.html